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INDEX
A
Adams, Cindy and Keaton, 20, 48–49
Adbusters, 215–19
addiction, xii–xiii, 14–15, 39, 109–13
advertising
Adbusters, 215–19
brand name, 155–56
high cost of, 154–55
hypercommercialism, 157, 159
limits on, 157, 231
purpose of, 154
violence in, 58
See also marketing; PR
Affluent Society (Galbraith), 151
“affluenza,” xvi, xviii, 2
Affluenza Self-Diagnosis Test, 174–76
Affluenza (show), ix–x, 14–15
Age of Missing Information (McKibben), 191
Alfred P. Sloan Foundation, 36
American Wind Energy Association, 204
ancient Greece, 131
Andrews, Cecile, 183–84
Aristotle, 131
Atwater, Lee, 74
automobiles
disassembly tax on, 230
environmental impact of, 94–95, 167
expectations and, 25–27, 148–49
freeways and, 32–34, 149
fuel efficient, 200, 203
PR and, 165
suburbia and, 147
SUVs, xii, 26–27, 200–201
time-sharing of, 212
Autowraps, 156
B
Balter, David, 162
Bank of America ad, 149
bankruptcy, 4, 20–21, 22
Barber, Benjamin, 207
Barbie Get Real (Gailus & Martin) [play], 62
Battle Creek (MI), 144–45
Beal, John, 73
Beder, Sharon, 163, 165
Bernath, Jim, 36
Bernays, Edward, 164–65
Beyond Ecophobia (Sobel), 192
Beyond the Limits (Meadows), 116
Bioregion Quiz, 190
Blackfoot Indians, 117
Blakely, Edward, 69
Blanchard, Chuck and Joy, 145
Boe, Vivia, xv, xvi, 173–74
Boyte, Harry, 73
Broder, David, 84–85
Brower, Michael, 200–201
Brown, Fred, 178
Bush, George W., xix, xi, 85, 226, 229
Bushmen of Kalahari, 88
Buy Nothing Day, 217–19
BzzAgent, 162
C
Canada, 215, 228
cars. See automobiles
Carson, Rachel, 102
Carter, Jimmy, 152, 153
Carver, Thomas Nixon, 142–43
Cashman, Kate, 61
causes
1920s, 142–43
advertising, 154–59, 215–20, 231
The Consumption Spike, 158
early American history, 132–35
Industrial Revolution, 134–38, 167
late 1800s, 139–40
Patient Zero, 128–29
postwar boom, 148–51, 224
PR, 161–66, 168
World War II, 146–47
worldwide historical overview, 129–32
See also advertising; marketing; PR; work
CCC (Civilian Conservation Corps), 73, 74
CCCS (Consumer Credit Counseling Services), 19–20, 48
Celente, Gerald, 6, 86, 183, 220
Center for a New American Dream, 6, 181, 244
chain stores, 66–68
Channel One, 61, 231
Chappell, Tom, 204
children
“Childhood Influenza,” 55
commercialization of schools and, 59–61, 155
as economic force, 11–13
lifestyle behavior and, 36, 58–59
marketing to, 55–59, 231
media literacy, 219–20
mental health of, 61–62, 70
See also family
China, 122
Circle of Simplicity (Andrews), 184
clutter, 32–37
Clutter Workshop, 32
co-housing, 209–12
Colburn, Theo, 106
Colombia (South America), 95–96
Coming Back to Life (Macy), 243
Communist Manifesto (Marx), 135
community
advisory panels, 161–62
civic life and, 207–9
co-housing, 209–12
expendability and, 52–53
isolation and, 63–66, 68–71
retail chains and, 66–68
security and, 68–70
shopping mall as centerpiece, 14
sustainability and, 237–39
true wealth and, 117, 118–19
voluntary simplicity and, 184–85
Consumer Credit Counseling Services, 19–20, 48
Consumer Jungle (website), 219–20
Consumer’s Guide to Effective Environmental Choices (Brower and Leon), 200
corporations, 161–66, 168–69, 186, 202–3, 230
Cover Concepts, 61
credit cards, 19–20
crime, 58, 68–70, 76, 86–87
cultural differences
Blackfoot Indians, 117
C
hina, 121, 122
Japan, 117, 121
Lakota Sioux, 132
Machiguenga, 129–30
Pacific Islander, 122
Spain, 123
See also international impact; international practices
cultural norms. See social norms
Curing Affluenza (video), 185
D
dead zones, 105–6
debt, 18–21
DeWitt, Calvin, 132, 195–96
discontent
advertising and, 42, 157, 159
dietary, 120–21
malls, 13, 14
market values and, 52–53
material wealth and, 24, 39, 115–17
self-esteem and, 123–24
sex, 121–22
social isolation and, 64–66, 68–71
throw-away society and, 49–50
See also fulfillment
Doherty, William, 47–48
Dominguez, Joe, 179–81
Donovan, Webster, 107–8
Don’t Buy It (website), 219–20
Douglas, Tommy, 228
Dowie, Mark, 164–65
downshifters, 181, 185–86
Dungan, Nathan, 219–20
Dunning, David, 124
Durning, Alan, 95–96, 204
E
Earth in Balance (Gore), 2
Earth Institutes, 186
ecological footprint, 96–97, 241
Economic and Philosophical Manuscripts of 1844 (Marx), 135–36
economics
dissatisfaction and, 120
and the environment, 170
the G.I. Bill, 147, 149
globalization, 87–88
income inequality, 82–84
poverty, 82–83, 84–87
progress and, 3–4, 7
saving money and, 21–22
of scale, 66–67
single-payer health care, 228
sustainability and, 246, 247
taxes, 229–30
voluntary simplicity and, 232–33
workweek reduction and, 227
See also social class
ecophobia, 192
education commercialization, 59–61, 231
Edwards, Felicia, 86
Ehrenreich, Barbara, 50, 85
Eisenhower, Dwight D., 149
Electronic Gaming Monthly (magazine), 58
Elgin, Duane, 183, 187
employment. See work
emptiness. See discontent
End of Patience (Schenk), 41
Engels, Friedrich, 135, 136
English-Leuck, Jan, 36
environmental impact
of automobiles, 94–95, 167
chemical toxicity, 101–4
consumerism, 3, 6, 14, 152
dead zones, 105–6
ecological footprint, 96–97, 241
energy supply, 204
global warming, 166–68
housing toxins, 104
on the lower classes, 85–86
overview, 90–91
personal choice and, 93–94, 198–202, 204–5
policy, 199–200, 229, 245
products, 91–93, 202–4, 245, 246
sustainability and, 237, 245
voluntary simplicity and, 186–87
on wildlife, 97–99, 105–6
See also industrial toxicity; nature; sustainability
Escape from Affluenza (documentary), 219
EU (European Union), 44, 230
Europe, 224, 228, 229, 230, 232
expectations
automobiles, 25–27, 148–49
food, 27–28, 120–21, 247
housing, 24–25
luxuries, 27, 28–29, 30
standard of living, 23–24, 29–30
Expedia.com, 43–44
extended producer responsibility laws, 202–3, 230
F
Faber, Ronald, 112–13
Faludi, Susan, 157, 159
family
conservative values and, 52–53
free time and, 225–27
market values, 47–48, 50–52, 57–58
money stress and, 48–50
shopping and, 14
throw-away society and, 49–50
See also children
Fever Index, 235
FOF (Focus on the Family), 51–52
food, 27–28, 107–8, 120–21, 247
Ford, Gerald R., 152
Ford, Henry, 148
Fortress America (Blakely), 69
Frank, Robert, 229
free time, 39–41, 43–45, 140–42, 225–27
Friedman, Meyer, 45–46
front groups, 163–64
fulfillment
addiction and, 113
de-individualization, 79–80
depression and, 77–78
giving and, 73–74
leisure time and, 39–41, 43–45, 140–42
Marxist thought, 136–37
Maslow’s Hierarchy of Needs, 118–20
materialism, 76–79, 115–17, 235–37
non-material gain and, 151
right livelihood, 74–76, 236–37
See also discontent
Furlong, Edward, 105
G
Gailus, Jennifer, 62
Galbraith, John Kenneth, 24, 151, 158
GDP (gross domestic product)
in the EU, 44
as outmoded measure, 7, 217
and social health, 70, 234, 239–41
Geller, Howard, 199, 204
Gelobter, Michel, 240
Geography of Nowhere (Kuntsler), 65
giving, 62, 73–74
Global Spin (Beder), 163
global warming, 166–68
globalization, 87–88
Goodman, Ellen, 36
Gore, Al, 2, 229
GPI (genuine progress indicator), 7, 239–41
Graham, Malory, 220
green tax system, 229–30
Green, William, 141, 143
Greenbrier High School (GA), 59
Greening Earth Society, 166, 168
Greening the Planet Earth (video), 166, 168
Greenway, Robert, 193–94
H
Hagg, Ernest van den, 79–80
Haggard, Ted, 50
Hamm Creek, 73–74
happiness. See fulfillment
Happiness (Layard), 224, 232
Harmony Village (CO), 209–12
Harwood, Richard, 2–3
Hatcher, Lee, 237, 238–39
Hawken, Paul, 90, 198, 230, 246–47
Hayden, Tom, 77, 78
health concerns
depression, 77–78
employee benefits, 225, 226, 228
industrial toxicity, 101–5, 107
obesity, 35, 56, 88, 121
ranking of US, 44
social isolation and, 64, 70
sustainability and, 247
Type A personality, 45–46
See also industrial toxicity; stress
High Tech/High Touch (Naisbitt), 37
history. See causes
housing, 24–25, 90, 104, 147, 209–12
Humane Economy (Ropke), 79
Hunnicutt, Benjamin, 142, 144, 145
I
Industrial Revolution, 134–38, 167
industrial toxicity
dead zones, 105–6
food, 100–101
health and, 102–4, 107
housing and, 104
statistics, 101
international impact, xvii–xviii, 4, 81–82, 87–88, 121–23
international practices extended producer responsibility laws, 202–3, 230
free time and, 44, 224, 226–27
Netherlands, 230, 232–33
saving money, 21–22
Stone Age cultures, 129
taxes, 229, 230, 231
UK, 231–32
See also cultural differences
Internet, 16–17, 121–22, 157, 165, 219–20
>
Iowa Beef Processors slaughterhouse, 43
“Is Greed Good?” (article), 83–84
isolation, 64–66, 68–71, 206–7
J
Jacobson, Michael, 156
Japan, 117, 121
Jesus (the Christ), 74, 131–32
Johnson, Allen, 129–30
Johnson, Beth, 32
K
Kalahari Bushmen, 35, 88, 129
Kasser, Tim, 77
“keeping up with the Jones,” xii, 29–30, 78, 158, 173–74
Kellogg, W. K., 144, 225
Kellogg’s Six-Hour Day (Hunnicutt), 144
Kennedy, John F., 77
Kennedy, Robby, 152
Kerry, John, 226, 229
Kid Power, 57
Knowledge-Value Revolution (Sakaiya), 117
Korten, David, 87
Kuntsler, James, 65
Kurnit, Paul, 57
L
Lafargue, Paul, 140
Lakota Sioux, 132
Lasn, Kalle, 160–61, 215–19
Lawrence textile workers strike, 223
Layard, Richard, 86, 224, 232
laziness, 140–41
leisure time, 39–41, 43–45, 140–42, 225–27
Leon, Warren, 200–201
Leopold, Aldo, 192
Lerner, Michael, 76–77
Life without Principle (Thoreau), 137
Linder, Staffan, 41–42
Living Downstream (Steingraber), 102
Los Angeles (CA), 34
Lovins, Amory, 90, 203, 230
Lovins, Hunter, 90, 230
Lubbers, Ruud, 232–33
Luntz, Frank, 226
Luttwak, Edward, 52–53
Luxury Fever (Frank), 229
M
Machiguenga, 129–30
Macy, Joanna, 243–44, 246
Mall of America, 15
malls, 13–16, 149–50
market values, 50–52, 55–58
marketing
brand names and, 155–56
and children, 55–58, 231
front groups, 163–64
information validity and, 165–66
school subsidization and, 59–61, 231
television and, 150, 231
See also advertising; media; PR
Marketing Madness (Mazur and Jacobson), 156
marriage, 48–50
Martineau, Pierre, 154
Marx, Karl, 135–37, 138, 140
Maslow, Abraham, 117–20
Mazur, Laurie, 58, 155–56, 157
McDonald, Evy, 178–79
McDonald’s, 122
McKibben, Bill, 191
Meadows, Donella, 93, 116, 169–70
meaning. See fulfillment
media
Adbusters, 215–19
children and the, 55–59, 219–20
literacy, 219–20
product placement, 156
television, 29, 150, 154–55, 216–19, 231
See also advertising; marketing; PR
Meyer Friedman Institute, 45–46
Miringoff, Marc, 70
Molnar, Alex, 60