on writing romance
how to craft a novel that sells
Leigh Michaels
On Writing Romance © 2007 by Leigh Michaels. Manufactured in the United States of America. All rights reserved. No part of this book may be reproduced in any form or by any electronic or mechanical means including information storage and retrieval systems without permission in writing from the publisher, except by a reviewer, who may quote brief passages in a review. Published by Writer's Digest Books, an imprint of F+W Publications, Inc., 4700 East Galbraith Road, Cincinnati, Ohio 45236. (800) 289-0963. First edition.
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Library of Congress Cataloging-in-Publication Data
Michaels, Leigh.
On writing romance: how to craft a novel that sells / Leigh Michaels. — 1st ed.
p. cm.
Includes bibliographical references and index.
ISBN-13: 978-1-58297-436-1 (pbk. : alk. paper)
ISBN-13: 978-1-58297-698-3 (EPUB)
ISBN-10: 1-58297-436-5 (pbk. : alk. paper)
ISBN-13: 978-1-58297-437-8 (hardcover : alk. paper)
ISBN-10: 1-58297-437-3 (hardcover : alk. paper)
1. Love stories — Authorship. 2. Love stories — Marketing. I. Title.
PN3377.5.L68M52 2007
808.3′85 — dc22
2006024635
Edited by
Kelly Nickell
Interior designed by Grace Ring
Cover designed by Claudean Wheeler
Production coordinated by Mark Griffin
about the author
Leigh Michaels is the author of more than eighty contemporary romance novels and several nonfiction books. More than thirty million copies of her romance novels have been published by Harlequin Books. Her work has been translated and published in 120 countries in more than 25 languages, including Afrikaans, Arabic, Bulgarian, Chinese, Czech, Danish, Dutch, Finnish, French, German, Greek, Hebrew, Hungarian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, and Turkish.
Leigh teaches romance writing on the Internet at Gotham Writers' Workshop (www.writingclasses.com) and at Barnes & Noble University (http://university.barnesandnoble.com). Men and women from around the world have participated in her workshops, and many of them have gone on to publish their own romance novels with commercial publishers. She does a limited number of manuscript critiques for aspiring romance novelists.
Leigh is the 2003 recipient of the Johnson Brigham Award, presented by the Iowa Library Association to an Iowa author for outstanding contributions to literature. Six of her books have been finalists for Best Traditional Romance in the RITA contest sponsored by Romance Writers of America. She has received two Reviewer's Choice awards from Romantic Times. She holds a bachelor's degree in journalism from Drake University in Des Moines, Iowa.
A lifelong Midwesterner, she lives in Ottumwa, Iowa, with her husband, artist-photographer Michael Lemberger. She can be contacted through her Web site at www.leighmichaels.com.
acknowledgments
This book would not have been possible without the help and support of my friends, family, and colleagues. I wish to thank:
My good friend, fellow writer, and expert critiquer, Elaine Orr.
My writing colleagues Rachelle Chase, Roxanne Rustand, Sandra Marton, Lyn Cote, Sophie Weston, Hannah Bernard, Anne Weale, Renee Roszel, Alexandra Sellers, Linda Riff, Doreen Linnen, and Lynn Hoffmann, who never tired of discussing the romance novel, and who pointed me to excellent examples and illustrations.
The students in my online and in-person romance-writing classes, whose comments and questions helped clarify and crystallize the materials in this book.
The many friends who supported me through the process, especially Margaret Trucano, Shelley Kveton, Desiree Johnson, Bev Hart, Janet Jenkins, Cindy Loughman, Edna Dunning, and Marilyn Cremer.
My sister, Linda Smith, for always being there.
My editor, Kelly Nickell, and my agent, Elaine English, for their hard work in bringing this book to life, and Jane Friedman, of Writer's Digest Books, for her encouragement.
The long series of editors who have helped to make me a better writer, especially Jacqui Bianchi, Karin Stoecker, Paula Eykelh of, Jane Robson, and Samantha Bell.
And as always, my husband, Michael Lemberger — who believes in me.
Table of Contents
Preface
Part One: Getting Ready to Write
Chapter One: Studying the Romance Novel
Chapter Two: Selecting and Researching Your Story
Part Two: Establishing Your Framework
Chapter Three: Essential Elements
Chapter Four: Hero and Heroine
Chapter Five: Conflict
Chapter Six: Relationships and Resolutions
Part Three: Writing Your Romance Novel
Chapter Seven: Starting to Write Your Story
Chapter Eight: Putting Your Story on Paper
Chapter Nine: Populating Your Romance Novel
Chapter Ten: Creating Sexual Tension and Love Scenes
Chapter Eleven: Using Point of View
Chapter Twelve: Writing Dialogue and Introspection
Chapter Thirteen: Building a Believable Plot
Chapter Fourteen: Bringing It All Together
Part Four: Submitting Your Romance Novel
Chapter Fifteen: Revising Your Manuscript
Chapter Sixteen: Marketing Your Romance Novel
Part Five: Appendices and References
Appendix A: The Query Letter
Appendix B: The Cover Letter
Appendix C: The Synopsis
Appendix D: The Cover Page
Appendix E: Romance Publishers
Appendix F: Consolidated Reading List
Preface
When I was fourteen years old and a freshman in high school, I wrote my first romance novel. It was painfully derivative and naïve, and despite the number of years that have passed (and let's not go into that, please), it's painful even to think about it now. Thank heaven I maintained enough good sense not to let any of my classmates read it.
In the dozen years after that first effort, I wrote five more complete romances — and burned them all, sending more than a quarter of a million words up in smoke. I've never regretted burning those books — in fact, I'm awfully glad they're not hiding in a closet to embarrass me someday — but I do regret that it took me so long and so many tries to get to the point that an editor could look at my work without bursting into giggles.
When I first started writing, I'd have given anything to have the book you're now holding in your hands — a step-by-step guide to developing and writing a romance novel that works, a love story that brings readers to laughter and tears.
On Writing Romance is the distilled wisdom I've gained from writing eighty successful romance novels (and from writing that armful of unsuccessful ones), and from teaching romance writing to hundreds of students, many of whom have gone on to success with commercial r
omance publishers. While On Writing Romance is intended mainly for writers working on romance novels, the techniques are useful to all those who include romantic elements in their books. I hope you will find it helpful!
part one
Getting Ready to Write
one
Studying the Romance Novel
Falling in love has been a prominent theme in literature since people first started recording stories. Romantic love — whether fated, doomed, or happy — has drawn the interest of uncounted generations around the world.
The romance novel, however, is a modern concept. A romance novel is more than just a story in which two people fall in love. It's a very specific form of genre fiction. Not every story with a horse and a ranch in it is a Western; not every story with a murder in it is a mystery; and not every book that includes a love story can be classified as a romance novel.
WHAT IS THE ROMANCE NOVEL?
Distinguishing a true romance novel from a novel that includes a love story can be difficult, because both types of books tell the story of two people falling in love against a background of other action. The difference lies in which part of the story is emphasized.
In a romance novel, the core story is the developing relationship between a man and a woman. The other events in the story line, though important, are secondary to that relationship. If you were to take out the love story, the rest of the book would be reduced in both significance and interest to the reader to the point that it really wouldn't be much of a story at all.
In contrast, in other types of novels that contain romantic elements, the love story isn't the main focus. The other action is the most important part of the story; even if the love story were removed, the book would still function almost as well. It might not be as interesting, but it would still be a full story.
So let's say you're writing a story about a woman who's being chased by the bad guys, and she falls in love with the bodyguard who's protecting her. Is this a romance novel? Or is it general fiction?
That depends on which elements of the story are emphasized. If the main focus of the story is the chase, what the bad guys are actually up to, and why they're after the main character, the novel is general fiction. If the main focus of the story is the couple falling in love while they're hiding out, it's a romance novel.
The Modern Romance Novel
Though love and romance have long been a part of the literary world, the romance novel as we know it today originated in the early twentieth century in England. The publishing firm of Mills & Boon, established in 1908, brought out the work of such authors as Agatha Christie and Jack London — and also published romantic fiction. The firm soon realized that its hardcover romances, sold mostly to libraries, were more in demand than many of its regular titles. As the years passed, romantic fiction outstripped other book sales by even greater margins, and eventually the firm dropped other types of books in order to concentrate on publishing romance novels.
In the late 1950s, the success of Mills & Boon romances was noted by a Canadian publishing company, Harlequin Books, which began publishing Mills & Boon books in North America as Harlequin Romances. The two firms merged in the early 1970s, with Mills & Boon becoming a branch office of Harlequin. Harlequin began setting up independent publishing offices around the world and started to publish romances in translation. In 1981, the firms became a division of the Torstar Corporation, a Canadian communications company.
For a number of years, Mills & Boon continued to be the sole acquiring editorial office, buying books mostly from British authors. Though it began publishing American author Janet Dailey in the 1970s, Mills & Boon didn't truly open up to other American authors until the early 1980s.
In the 1980s, Harlequin purchased its main rival, Silhouette Romance, from its founding publisher, Simon & Schuster. Since that time the two companies have functioned with relative independence under the Torstar corporate umbrella, though in recent years the line between the two houses has become less distinct. Other major publishers of romance include Kensington, Avon, Bantam/Dell, Berkley/Jove, Dorchester, New American Library (NAL), Pocket Books, St. Martin's, and Warner. (Appendix E includes a more complete list of current romance publishers.)
For many years, only one brand of romance novel existed, known generically in the United Kingdom as a Mills & Boon, and in North America as a Harlequin. Despite the lack of brand-name variety, however, the stories published under these imprints were widely divergent. Contemporary, medical, and historical romances were all published as Harlequin Romance or Mills & Boon Romance.
But readers who gobbled up those original romances wanted even more variety, and authors wanted to stretch their wings with different kinds of stories — longer, spicier, more sensual, more confrontational, and including elements that just didn't fit in the short, sweet, traditional package.
Various types of romances began to split off from the long-established core. Harlequin editorial offices in New York City and Toronto began acquiring new kinds of stories, written by new authors. Radically different cover designs and distinctive brand names helped the reader more easily distinguish between the various styles of romances.
Some of those changes were made in response to other publishers, who had noticed the success of the Harlequin/Mills & Boon machine and started bringing out their own romance novels. But not long after those other publishers launched their romance titles, they discovered that a commercially successful romance novel requires more than a simple handsome male meets cute female formula. Unsuccessful lines and subgenres soon disappeared from the market. Since then, the romance market has been ever changing, as new lines are brought out and foundering lines and subgenres are abandoned.
At any given time there are at least twenty lines, series, or categories of romance novels (we'll look at the different categories beginning on page 8). The three terms are roughly synonymous, though series can also refer to a set of more closely related books (for instance, a trilogy in which each of three books features a different family member). In this book, however, we'll use the term category romances.
Category romances are groupings of books that have certain elements in common; for instance, they all involve a mystery as well as the romance, or they are all romantic comedy. Category books are published in sets of a predetermined number of titles each month. Though the characters and story lines are different in each book, romances within each category are packaged with similar covers, and they're marketed as a group rather than individually. They generally stay on the shelf for a month, sometimes less, before being replaced with the next group of titles.
In addition to the category romances, however, a bookcase full of new single-title romances comes out each month. Single titles are books that stand alone. They are designed and marketed individually, and they stay on the bookstore rack indefinitely.
The one thing all these books — category or single title, suspense or comedy, erotic or sweet — have in common is that, no matter what else is going on, the main focus is on the hero and heroine and their growing love for each other.
Beyond that, almost anything goes. Romances come in almost as many types as there are kinds of readers — from erotic fantasies to inspirational faithbased stories, from historical to contemporary, from dark suspense to light humor, from girl next door looking for Mr. Right to twenty-something city chick looking for Mr. Right Now.
In all cases, however, the love story — not the mystery or the sexual details or the social issues — is the most important part of the book.
STUDYING THE ROMANCE GENRE: GETTING THE FACTS STRAIGHT
Romance novels are the best-selling segment of the paperback fiction market in North America. According to statistics compiled for the Romance Writers of America (RWA), romance novels account for well over 50 percent of mass-market paperback fiction sold in the United States each year. More than a third of all fiction sold in the United States (including mass-market paper, trade paper, and hardcover books) is romance ficti
on. Paperback romances outsell mysteries, literary novels, science fiction novels, and Westerns. More than two thousand romance titles are published each year, creating a $1.2 billion business in 2004.
Who Reads Romance, and Why?
Why are romances so popular? There are as many answers as there are readers. And there are a lot of readers — RWA's 2005 study showed that 64.6 million Americans read at least one romance in the previous year.
Half the readers are married; almost half are college graduates, and 15 percent hold graduate degrees. Women between the ages of twenty-five and fifty-four make up more than half the romance-reading audience, but readers range in age from their preteens to over age seventy-five.
A fair number of men read romances, too — 22 percent of all romance readers are male, according to RWA — but not many are willing to talk about it. (Some even subscribe to by-mail book clubs in their wives' names to keep their secret from the mailman.)
Romance is just as popular in other countries as it is in North America. Harlequin Books publishes in 25 languages and in 120 nations, and counts its readership at more than 200 million individuals worldwide.
For readers worldwide, the attraction of romance novels seems to be that they provide hope, strength, and the assurance that happy endings are possible. Romance makes the promise that no matter how bleak things sometimes look, in the end everything will turn out right and true love will triumph — and in an uncertain world, that's very comforting.
On Writing Romance Page 1