The Big Picture

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by Ben Fritz


  binge-watching by, 129–30

  Breaking Bad, 135

  China’s, 209–10

  cultural collective of, 238–41

  data analytics on, 102, 218

  franchise desire of, xv, 23, 115, 150, 209–10, 240

  future trends, 238–41

  international shift in, 22–23

  Netflix analytics of, 102–3, 106–7

  rating advisory, 149–50

  theater attendance trends, 21–23, 105–6, 115, 131, 232, 238–41

  theater’s future and, 239–41

  theatrical release window and, 195–97, 237–38

  Avatar, 208–10

  Avengers franchise, xx, 63, 72, 73, 179

  Aviv, Oren, 151

  Ayer, David, 109

  B

  Bailey, Sean, 162, 163–64

  bankruptcy, 25, 42–44

  Batman franchise

  The Dark Knight trilogy, 169, 170, 175, 203, 212

  flops, 74

  as inspiration, 42, 48

  reboots, 67

  spinoffs, 74, 172

  Battsek, Daniel, 155–56

  Bay, Michael, 175

  Beasts of No Nation, 105–6

  Beauty and the Beast, 161

  Belgrad, Doug

  as independent producer, 226–30

  at Sony, 34, 38, 83, 223–26

  Berney, Bob, 195, 196, 198

  Bewkes, Jeff, 139

  Bezos, Jeff, 194, 195, 200

  big-budget “event” movies (tentpoles), xix, 18, 24, 30–33, 210. See also franchise era

  Bigelow, Kathryn, 119

  binge-watching, 129–30

  The Birth of a Nation, 189

  box-office revenue

  animation remakes, 143–44

  audience’s actor loyalty and, 83–88, 97

  Avengers, 72

  China’s, 22, 202, 204, 209–10, 212–14

  Disney, 144, 150, 151, 160–61

  documentaries, 105, 155

  franchise era proof by, xix–xx, 22–23, 97–98

  Guardians of the Galaxy, 72

  Hulk,62, 69

  independent films, 187–90

  international shift of, 22–23, 202

  Iron Man, 68–69, 72

  Marvel, 62, 68–69, 72, 180

  mid-budget profit and, 112–16, 120, 153–54, 163

  Pirates of the Caribbean, 150

  projection and greenlighting, 31–32

  Spider-Man, 26, 49, 51, 202

  star vehicles, 83–88

  theater attendance and, 21–23, 105–6, 115, 131

  X-Men, 48, 180

  Boyle, Danny, 121

  branding

  Disney’s, 147–51, 159–64

  importance of, 144, 146, 159–64, 171, 182–83

  Marvel, 53

  producer’s role in, 167

  Breaking Bad, 133–36

  Bridges, Jeff, 65

  Bright, 109

  Brooks, James L., 26

  Brooks, Katherine, 118

  Brown, Dan, 86

  Bruckheimer, Jerry, 147, 149–50, 158

  budget. See also financial backing; mid-budget films

  big-budget “event” movies (tentpoles), xix, 18, 24, 30–33, 210

  micro-, 216, 222

  Netflix talent and, 109

  Burke, Steve, 11

  Burton, Tim, 42, 143–44, 147–48, 160

  C

  cable television, 101–2, 127–30

  Cage, Nicolas, 151

  Calley, John, 5–6, 8, 9, 42, 47, 51

  Cameron, James, 41, 47–48, 166, 208–9

  Captain America franchise, xx, 72, 80, 82

  Captain Phillips, 112–13

  Carolco Pictures, 41

  Cassavetes, Nick, 61

  Catmull, Ed, 152–53, 163

  censorship, 210–12

  Chabon, Michael, 182, 183

  China

  3D technology in, 208–10

  audience in, 209–10

  censorship by, 210–12

  domestic competition, 212–14

  financial backing from, 23, 201–5, 211, 214, 216–17, 253

  government control in, 204, 206, 210–14

  IMAX growth in, 205–10, 214

  independent producers in, 215–19

  Chi-Raq, 195–96

  Cinderella, 161

  cinematic universes

  1000 A.E., 94–95

  audience loyalty to, 83–88, 93–99

  DC Comics, 162, 169–70

  defining, xx, 66

  director’s role in, 166–67

  end to, 184–86

  endless possibility of, 166, 171–72, 182–84

  Harry Potter, 172

  Hasbro, 182–84

  Lego, 166, 171–74

  producer’s role in, 67, 165–68

  Star Wars, 161

  Clooney, George, 7, 158

  Columbia Pictures, 5, 40, 132

  Concussion, 97

  Cook, Dick, 143, 148–49, 158, 216

  Cranston, Bryan, 135

  creativity. See also originality

  business and, xvi–xviii, 43–44, 53–54, 65, 73, 168–69, 195

  director’s role change in, 166–67, 175–76

  franchise symbiosis with, 165–68, 173, 184–86

  Marvel executive changes for, 43–46, 65–67, 175–76

  personal experiences used for, 177, 179

  producers of Lego, 166, 171–74

  producers of X-Men, 174–76, 178–81

  writer’s role change in, 165–67, 174–84

  Cruise, Tom, 61, 85

  cultural collective, 238–41

  D

  Da Vinci Code series, 86–87

  The Dark Knight trilogy, 169, 170, 175, 203, 212

  DC Comics. See also specific characters of DC Comics

  cinematic universe of, 162, 169–70

  comeback, 73–74, 169–70

  Marvel versus, 42, 67, 170

  De Luca, Mike, 16, 28, 30, 61, 80, 96

  Deadpool, 180–81

  Depp, Johnny, 148–49, 150, 158

  Despicable Me franchise, xx

  digital content, future of, 239–41. See also Amazon Studios; Netflix

  director role change, 166–67, 175–76

  Disney

  branding of, 147–51, 159–64

  China and, 206

  executive changes at, 13, 150–53, 158–59, 160

  Fox, purchase of, 245–48

  franchise flops of, 157–59

  franchise success strategy of, xx, 143–46, 157, 160–64

  franchise vision of, 143, 148–59

  Hollywood Pictures of, 11, 13

  live-action remakes, 143–44, 160–62

  Lucasfilm merger with, 161, 164

  Marvel merger with, 70–73, 159

  mid-budget before franchises, 146–52

  mid-budget phasing out, 153–57, 163

  Miramax label of, 148, 153–56

  Pixar and, 71, 152–53, 157

  quality of, 162–64

  Touchstone label of, 147–48, 153–56

  distribution disruption, 60, 103–5, 152, 154, 222–23, 227–30

  documentaries, 105, 155, 205–6, 207

  The Do-Over, 108

  Dope, 187, 188

  Downey, Robert, Jr., 64–65, 72, 170

  DreamWorks, 70, 156, 223

  Drive, 198

  DVDs, 17, 21, 103, 129, 148, 210

  DVR, 129

  E

  Earth Girls Are Easy, 7

  Eisner, Michael, 151–52

  Ellison, Larry, 117, 216

  Ellison, Megan, 116–22, 253

  Erlicht, Jamie, 134, 234

  Evans, Robert, 221

  “event” movies (tentpoles), xix, 18, 24, 30–33, 210. See also franchise era

  executives. See studio executives

  F

  Fahrenheit 9/11, 155

  Fantastic Four, 180

  Fast & Furious franchise, 20
4, 214

  Favreau, Jon, 64

  Feige, Kevin

  early importance of, 56, 62–63, 66

  as sole producer, 67, 69, 72–73, 78, 79–80, 82

  financial backing

  from Amazon Studios, xxiii, 187–90, 198–200

  from China, 23, 201–5, 211, 214, 216–17

  for independent films, xxiii, 187–90, 198–200

  independent producers, 116–20, 215–19

  Marvel mergers for, 44–45, 70–73

  for original mid-budget films, 116–20, 198

  from talent, 122

  from Wall Street, xvi–xvii, xx, 3, 27, 58

  financial bubble, 58

  Fincher, David, 102

  Fine, Alan, 78

  The Finest Hours, 163

  Focus Features, 188, 193, 236

  foreign interest, 22–23, 139, 202. See also China

  Fox. See 20th Century Fox

  franchise era. See also cinematic universes; Disney; Marvel

  arrival of, xv, xviii, 21–23, 143–46, 159–64

  audience desire for, xv, 23, 115, 150, 209–10, 240

  audience’s loyalty shift to, 83–88, 93–99

  box-office proof of, xix–xx, 22–23, 97–98, 248

  branding importance for, 144, 146, 159–64, 171, 182–83

  China’s box-office in, 22, 202, 204, 209–10, 212–14

  China’s financial backing in, 23, 201–5, 211, 214, 216–17

  Chinese audience in, 209–10

  creativity propelled by, 165–68, 173, 184–86

  director’s role change in, 166–67, 175–76

  end to, 184–86, 232

  executive organization in, 67, 159–60, 161–62

  flops, 49–50, 73–74, 75–78, 157–59, 169–71, 180, 185–86, 232

  IMAX and, 205–10, 214

  originality versus, xviii–xxi, xxiv–xxv, 23, 122, 146, 155, 187–90

  producer’s role in, 67, 165–68

  profit of mid-budget versus, 112–16, 120, 153–54, 163

  Sony’s efforts in, xvi–xviii, 30–33, 37–40, 86, 233–35

  strategy before, xiii–xiv, xviii, 18, 146–51

  strategy success, xx, 30, 39–40, 73–74, 143–46, 159–64, 171–74

  study resources, ix–xi, xxi–xxiii

  television versus, xviii–xix, xxiv–xxv, 23

  theatrical release window in, 195–97, 237–38

  theme-park adaptations, 152, 155, 158

  video-game adaptations, 157, 204, 214

  visions of, 44–45, 53–60, 143, 148–59

  writer’s role in, 165–67, 174–84

  Franco, James, 244

  The Fresh Prince of Bel-Air, 89

  Fritz, Ben, xxi

  G

  Garfield, Andrew, 76, 81

  Gelfond, Rich, 205–8, 209, 210, 214

  Get Out, 238, 240

  Ghostbusters reboot, 31, 32, 233

  G.I. Joe, 183–84

  Goddard, Drew, 81

  Godzilla, 170–71, 184–85, 203

  Golan, Menahem, 40, 41

  Goldhill, David, 139

  Goldsman, Akiva, 177–78, 182–84

  Goodman, Adam, 213, 215–16, 218, 221–22

  Grazer, Brian, 86–87

  The Great Wall, 217–18

  greenlighting, 31–32, 166

  Greenwald, Glenn, 229, 230

  GSN, 139

  Guardians of the Galaxy, 46, 72

  Guber, Peter, 5

  Gumpert, Andrew, 116, 202

  Gyllenhaal, Jake, 51, 109

  H

  hack of Sony Pictures, ix–xi, xxi–xxiii, 33–36, 81, 137–38, 243–44

  Hanks, Tom, 84, 86–87, 112, 235

  Harry Potter franchise, 24, 172, 204

  Hasbro, 42–43, 182–84

  The Haunted Mansion, 148

  HBO, 128, 129

  Her, 119

  Hill, Jonah, 8, 30, 32

  Hirai, Kaz, 79–80

  home entertainment. See also Amazon Studios; Netflix

  cable television, 101–2, 127–28, 129–30

  disruptors and revenue, 21–22, 152, 154

  DVDs, 17, 21, 103, 129, 148, 210

  future of, 239–40

  profit, 17, 21–22

  rights, 41–42, 45, 104

  theatrical release window and, 195–97, 237–38

  Hope, Ted, 192–97

  Horn, Alan, 160, 161–62

  House of Cards, 102

  How Do You Know?, 26

  Howard, Ron, 86–87

  Howard, Terrence, 64

  Hughes, John, 82, 168, 215

  Hulk, 62, 67. See also The Incredible Hulk

  The Hundred Regiments Offensive, 213

  I

  Icahn, Carl, 42

  Iger, Bob, 70–73, 146, 151–61

  IMAX, 205–10, 214

  The Incredible Hulk, 69, 76

  Independence Day franchise, 89, 212

  independent films

  Amazon’s backing of, xxiii, 187–90, 198–200

  Amazon’s mission and, 190, 191–92, 194–97, 200

  closing studio divisions of, 188

  documentary, 105, 155, 205–6, 207

  independent producers

  Belgrad as, 226–30

  China’s investment in, 215–19

  Ellison’s work, 116–22

  executives defecting to, 215–16, 221–30

  Goodman as, 213, 215–16, 218, 221–22

  Pascal as, 82, 235

  studio system’s future with, 222–23, 227–30

  independent studios, 122, 188

  Indiana Jones reboot, 164

  Inferno, 86–87

  international focus, 22–23, 139, 202. See also China

  The Interview, 33–36

  investors. See financial backing

  Iron Man franchise, 61–69, 72, 212

  J

  Jack & Jill, 93

  Jacobson, Nina, 149

  James Bond franchise, 25, 47

  Jobs, Steve, 71, 120–21, 146, 152. See also Steve Jobs

  Jonze, Spike, 119

  Joon Ho, Bong, 109–10

  Jump Street franchise, 30, 33, 171

  The Jungle Book, 161, 162

  Jurassic World, 203

  Justice League: Mortal, 169–70

  K

  The Karate Kid reboot, 211

  Katzenberg, Jeffrey, 146, 154

  Kennedy, Kathy, 162, 163

  Kidman, Nicole, 177

  Kinberg, Simon, 174–81

  Kundun, 206

  L

  Landau, Yair, 42, 45, 46

  Lasseter, John, 152–53, 163

  Lassiter, James, 89–90, 97

  Le Vision Pictures, 218–19, 221–22

  Lee, Roy, 171

  Lee, Spike, 195

  Lee, Stan, 40, 53

  LeEco, 218

  Legendary Pictures, 171, 203, 217

  Lego, 166, 171–74

  Liman, Doug, 178

  Lin, Dan, 166, 168–74, 185

  Lin Pictures, 165–66, 169–74, 185

  Lionsgate, 130, 155, 216

  Little Miss Sunshine, 154, 188

  Loeb, Dan, 27

  Lonergan, Kenneth, 189, 190

  Lucasfilm-Disney merger, 161, 164

  Lynton, Michael

  background of, 10–15

  Pascal and, xvii–xviii, 14–19, 27–28, 31, 35–36, 75

  post-Sony and, 249–50

  Sony decline and, xvii–xviii, 3–4, 27–29, 34–35, 231–32

  Sony departure of, 51, 231

  Sony early years of, 10–15

  Sony hack and, 34–35

  Sony successes and, 15–19

  Sony television politics and, 134, 138–40

  Spider-Man rights and, 51, 75, 77–78, 79, 80

  talent loyalty decline and, 83–84, 97, 98

  M

  Mad Men, 130, 134

  Maguire, Toby, 48, 51

  Maisel, David, 55–63, 66–67, 70–7
2

  Maleficent, 160

  Malin, Amir, 54–55

  Man of Steel, 74

  Man on a Wire, 105

  Manchester by the Sea, 187–90, 200

  marketing. See branding; distribution

  Marvel. See also specific characters of Marvel

  bankruptcy, 42–44

  box-office revenue, 62, 68–69, 72, 180

 

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