In the Line of Fire: How to Handle Tough Questions... When It Counts
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I am equally grateful to Microsoft alumni: Jon Bromberg, the Max Bialystock of video; Paul Gross straightened the long and winding road from Scotts Valley; Rich Tong, the champion of champions; John Zagula, who recently went through his own initiation into the literary fraternity, still found the time to give me the right sequence, the right title and, as he always does, the metaview; and Jonathan Lazarus, both a CBS and a Microsoft Emeritus and an ongoing trusted advisor, whose most memorable contribution was a Redmond-to-New York-to-Las Vegas parlay that rivaled Tinkers-to-Evers-to-Chance.
In a category all by himself is the man who bridges both the Cisco and Microsoft worlds from his lofty perch as a patron saint, Jim LeValley.
In Show Business, the closing act is reserved for the star of the show. For this Road show, that position goes to the Impresario who, with the panache of a Sol Hurok, started it all, Benji Rosen.
Index
SYMBOL
2004
Democratic National Convention
Republican National Convention
A
accusations
refuting
ACT UP (AIDS Coalition to Unleash Power)
active listening
body language
concentration, importance of
football analogy
Roman Columns analogy (key issues)
sub-vocalization
understanding the question
Zen master analogy
agility
Al Gore's debate with Jack Kemp in October 1996
debates between Al Gore and George W. Bush in October 2000
debates of George W. Bush and John F. Kerry
versus force
agility versus force
agreement with guilty as charged questions dangers of
AIDS Coalition to Unleash Power (ACT UP)
answering questions with questions
dangers of
answering the question (control in group settings)
answers
danger in skipping
anticipating tough questions
asking challenging questions See challenging questions, reasons for asking
audience perception
effect of reactions to questions on
audience reaction
as involuntary
***copy page number from "involuntary head hods"***
B
back references
avoiding
balance
Bellet, David
benefit to the audience (WIIFY)
Bentsen, Lloyd
debate with Dan Quayle
Topspin
Beowulf
Black Entertainment Television
Blitzer, Wolf
question to Bill Clinton
body language
importance of
Boston Red Sox
"bounce" (in political compaigns)
Brokaw, Tom
debate between Lloyd Bentsen and Dan Quayle
Topspin
Buffer technique
Double Buffer
Key Words Buffer
paraphrasing as
Bush Scowl
Bush, George H
at National grocers Association convention
impact of presidential debates town hall debate with Bill Clinton and H. Ross Perot
guilty as charged questions
importance of listening
paraphrasing
Bush, George W
debate with Al Gore
Topspin
debate with John Kerry
"mistakes made" question
Topspin
facial expressions
impact of presidential debates
interview with The New York Times
"mistakes made" question
preparation for debate with John F. Kerry
presidential campaign of 2004
Topspin
presidential debates with Al Gore in October 2000
agility and force
presidential debates with John Kerry in 2004
agility and force
press conference after declaring second term candidacy
Topspin
press conference at high school
Topspin
Topspin example
town hall debate with Al Gore
town hall debate with John F. Kerry
C
call to action
Carter, Jimmy
impact of presidential debates
Carville, James
CBS Television
challenging questions See also Q&A techniques
confronting See also Q&A techniques
David versus Goliath analogy
effective management perception
preparing list of
reactions to
Buffer technique
contentiousness
defensiveness
Double Buffer technique
effect on audience perception
evasiveness
Key Words Buffer technique
paraphrasing
Triple Fail-Safe
"you," power of
reasons for asking
types of
Clinton, Bill
confidentiality when answering questions
difficulty of active listening
"I feel your pain"
impact of presidential debates
questioned by Wolf Blitzer
town hall debate with George H. Bush and H. Ross Perot
importance of listening
town hall debates with Bob Dole
concentration
importance of
confidentiality
handling questions involving
consequences
of reaction to challenging questions
contentious reaction to questions
H. Ross Perot example
contentiousness
and loss of control
control See also effective management
importance of
in group settings
answering the question
anticipating tough questions
body language
Buffer technique
Double Buffer technique
Key Words Buffer technique
listening to questioner
opening the floor for questions 2nd
paraphrasing
recognizing the questione
retaking the floor
Triple Fail-Safe
yielding the floor
"you," power of
loss of
The Bob Newhart Show example
Q&A sessions
Cruise, Tom
in The Last Samurai
D
David versus Goliath
analogy with confronting challenging questions
deafness ruse (repeating the question)
Dean Scream
Dean, Howard
debates See presidential debates, rules changes in.
defensive reaction to questions
The Bob Newhart Show example
Democratic National Convention (DNC)
2004
Dingle-Norwood Bill (HMO legislation)
direct answers
importance of
discipline
importance of
NAFTA debate between Al Gore and H. Ross Perot
presidential debate between John F. Kennedy and Richard M. Nixon
DNC (Democratic National Convention)
2004
Dole, Bob
impact of presidential debates
twon hall debates with Bill Clinton
Double Buffer technique
Dukakis, Michael
impact of presidential debates
interview with Ted Koppel
Topspin
E
earning Topspin
Edison, Thomas
formula for genius
> effective management See also control, importance of.
confronting challenging questions
evasive reaction to questions
Pedro Martinez example
Trent Lott example
expectations
lower expectations
Eye Connect
importance of
Eye on New York
F
facial expressions
George W. Bush's debate with John F. Kerry
Fallows, James
NAFTA debate between Al Gore and H. Ross Perot
importance of preparation
Farley, Daniel
presidential debate between George W. Bush and John F. Kerry
Fight or Flight reaction
Fight or Flight response
fighting
and negative behavior
follow-up questions in presidential debates
rules changes concerning
football analogy
active listening
force
Al Gore's debate with Dan Quayle in October 1992
debates between Al Gore and George W. Bush in October 2000
debates of George W. Bush and John F. Kerry
versus agility
force versus agility
Ford, Gerald
impact of presidential debates
G
Gibson, Charles
presidential debate between George W. Bush and John F. Kerry
Gordon, Ed
interview with Trent Lott
Gore Sigh
Gore, Al
debate with H. Ross Perot on Larry King television show
impact of presidential debates
presidential debate with Dan Quayle in October 1992
force versus force
presidential debate with Jack Kemp in October 1996
agility
presidential debates with George W. Bush in October 2000
agility and force
town hall debate with George W. Bush
Grabel, Linda
debate between George W. Bush and John Kerry
group settings
control within
answering the question
anticipating tough questions
body language
Buffer technique
Double Buffer technique
Key Words Buffer technique
listening to questioner
opening the floor for questions
paraphrasing
recognizing the questioner
retaking the floor
Triple Fail-Safe
yielding the floor
"you," power of
guilty as charged questions
handling
H
Hall, Marisa
obscuring key issues in questions
town hall debate between George H. Bush, Bill Clinton, and H. Ross Perot
guilty as charged questions
importance of listening
paraphrasing
hand raising
in Q&A sessions
head nods
importance of receiving
involuntary action of
Hewitt, Don
presidential debate between John F. Kennedy and Richard M. Nixon
importance of preparation
honesty
importance of
hostile questions See challenging questions, reasons for asking.
Hume, Brit
debate between Lloyd Bentsen and Dan Quayle
Topspin
I
"I feel your pain" (Clinton)
inaccurate questions See accusations, refuting.
Initial Public Offering (IPO)
challenging questions during
consequences of reaction to questions
interpreting the question
dangers of
interviews
H. Ross Perot and Al Gore by Larry King
Michael Dukakis interviewed by Ted Koppel
Topspin
President George W. Bush by The New York Times
The Bob Newhart Show
Trent Lott by Ed Gordon
loss of control example
Trent Lott by Ed Gordon
involuntary head nods
IPO (Initial Public Offering)
challenging questions during
conquences of reaction to questions
irrelevant questions See also tangential questions, handling.
paraphrasing,
J
"Jack Kennedy" quote (Lloyd Bentsen)
K
Kee, Lisa
George W. Bush and Al Gore debate
Topspin
Kemp, Jack
agility
Kennedy, John F
impact of presidential debates
presidential debate with Richard M. Nixon
importance of preparation
Kerry, John
confidentiality when answering questions
debate with George W. Bush
"mistakes made" question
agility and force
Kerry, John F
debate with George W. Bush
Topspin
impact of presidential debates
lack of focus during presidential campaign
preparation for debate with George W. Bush
town hall debate with George W. Bush
key issues in questions
obscuring
Roman Columns analogy 6th
Key Word Buffer technique
Norman Schwarzkopf example
Key Words Buffer technique
King, Larry
debate between H. Ross Perot and Al Gore
Koppel, Ted
interview with Michael Dukakis
Topspin
L
Larry King Live (television program)
***copy page numbers from "King, Larry"***
Lehrer, Jim
presidential debate between Al Gore and George W. Bush
Lewinsky, Monica
question to Bill Clinton about
listening
active listening
body language
concentration, importance of
football analogy
Roman Columns analogy (key issues)
sub-vocalization
understanding the question
Zen master analogy
importance of
loss of control
The Bob Newhart Show example
Lott, Trent
consequences of reaction to questions
statement about Strom Thurmond
lower expectations
M
martial arts
analogy with Q&A techniques
Martinez, Pedro
consequences of reaction to questions
evasiveness example
media sound bites
"mistakes made" question
President George W. Bush's response
Mondale, Walter
debate with Ronald Reagan
Topspin
impact of presidential debates
Topspin
moral responsibility (theme of 2004 presidential election campaign)
multiple questions
handling
N
NAFTA (North American Free Trade Agreement)
names
addessing questioners in Q&A sessions
National Grocers Association convention
negative behavior
negative questions
paraphrasing
neutral questions
paraphrases as
neutralizing hostile questions See reactions to challenging questions, defensiveness.
New York Mets
Night Beat
"Nightline"
Nixon, Richard M
impact of presidential debates
presidential debate with John F. Kennedy
importance of preparation
nodding in agreement
involuntary action of
nodding the head
importance of receiving
North American Free Trade Agreement (NAFTA)
O
obligation to respond to questions
obscuring key issues in questions
opening the floor for questions
control in group settings
P
paraphrasing
as Buffer technique
perception of audience
effect of reactions to questions on
Perot, H. Ross
consequences of reaction to questions
debate with Al Gore on Larry King television show
hiring of Ed Rollins
impact of presidential debates
importance of listening
podiums
in presidential debates between George W. Bush and John F. Kerry
Point B. See also Topspin.
Point B (call to action)
pointing
during Q&A sessions
political campaigns
"bounce"
polling results
presidential election (2004)
polls (in political campaigns)
"bounce"
position statements
Powell, Colin
Foreign Press Center press conference
Key Words Buffer technique
refuting accusations
preparation
importance of
list of tough questions
NAFTA debate between Al Gore and H. Ross Perot
presidential debate between John F. Kennedy and Richard M. Nixon
presented material questions
handling
presidential debates
impact of
list of
preparation for
rules changes in
rules for debates between Bush and Kerry
presidential election campaign of 2004
themes of
press conferences
Schwarzkopf, Norman
Putin, Vladimir
Q
Q&A sessions See also press conferences, Schwarzkopf, Norman
active listening
body language
concentration, importance of
football analogy
Roman Columns analogy (key issues) 6th
sub-vocalization
understanding the question
control
in group settings
answering the question
anticipating tough questions
body language
Buffer technique
Double Buffer technique
Key Words Buffer technique
listening to questioner
opening the floor for questions
paraphrasing
recognizing the questioner
retaking the floor
Triple Fail-Safe
yielding the floor